How can your organization anticipate changes coming from over the horizon? Which indicators will be relevant to you and how will you know when you detect them?

An effective strategic early warning system can help companies better manage their business by identifying and tracking external business uncertainties proactively. The goal of an EWS is to provide a systematic methodology for tracking directional shifts in a business’ external environment empowering management to identify and act on key business risks and opportunities. This systematic process enables strategies to be course-corrected so that management is given warning about assumptions – true or false – that can be factored into corporate decisions as the market landscape is shifting.

Learning objectives:

  1. What is a strategic early warning system and what can it do for my organization?
  2. Steps to implement a strategic early warning system
  3. Key success factors and practical tips to make it all work together

Arjan Singh has a unique 360-degree view on the world of strategy and competitive intelligence where he has educated many people in academic settings, consulted to major companies around the world and worked on the industry side as a corporate practitioner.

Arjan is a well-known strategy and competitive intelligence professional and is lecturer of Strategy at the University of California, Irvine where he teaches strategy and competitive intelligence to the MBA program. His areas of interest include developing early warning systems to inform proactive strategy development and execution, developing transparent strategies and tactics, CI processes and content that enable companies to make quicker and more informed decisions.